Indeed, she had been called Amazon Dot.com. And she said unto Abraham, her
husband, "Why doth thou travel far, from town to town, with thy goods when thou can trade without ever leaving thy tent?"

And Abraham did look at her as though she were several saddle bags short
of a camel load, but simply said, "How, dear Dot?"

And Dot replied, "I will place drums in all the towns and drums in between to
send messages saying what you have for sale and they will reply telling you which hath the best price. And the sale can be made on the drums and delivery by Uriah's Pony Stable (UPS)."

Abraham thought long and decided he would let Dot have her way with the
drums. And the drums rang out and were an immediate success. Abraham sold all the goods he had, at the top price, without ever moving from his tent.

But his success did arouse envy. A man named Maccabia did secret himself inside Abraham's drum and was accused of insider trading. And the young did take to Dot.com's trading as doth the greedy horsefly to camel dung.

They were called Nomadic Ecclesiastical Rich Dominican Siderites, or NERDS for short.

And lo the land was so feverish with joy at the new riches and the deafening
sound of drums that no one noticed that the real riches were going to the drum maker, one Brother William of Gates, who bought up every drum company in the land. And indeed did insist on making drums that would only work if you bought Brother Gates' drumsticks.

And Dot did say, "Oh, Abraham, what we have started is being taken over by
others."

And as Abraham looked out over the Bay of Ezekiel--or, as it came to be known, eBay--he said, "We need a name of a service that reflects what we are."

And Dot replied, "Young Ambitious Hebrew Owner Operators."  "Whoopee!" said Abraham.

"No, YAHOO!" said Dot.com.